Meet the First Lady of Food: Betty Crocker

Meet the First Lady of Food: Betty Crocker

“Born” in 1921, Betty Crocker is the picture of a perfect homemaker. What many may not realize, however, is that this hospitable woman is only a fictional character. “Betty Crocker” was first pictured in the Saturday Evening Post as an advertisement for the Washburn Crosby Company which later became General Mills. “Crocker” was chosen in honor of the recently retired company director, William Crocker and “Betty” was chosen because of it’s friendly, wholesome sound. Her classic signature was chosen through a contest held between female employees at the company.

Eighty-six years later, Betty Crocker’s ideal lives on. After selling millions of cookbooks and how-to books she’s one of the most popular women in America. In fact, she’s a symbol of American women. For her latest picture, photos of 75 recipe contest winners were digitally blended with an earlier Betty Crocker portrait to create her newest look.